Quickstart: collect and show customer testimonials
Collect your first customer testimonial and show it on your website in about five minutes, with two lines of embed code and no plugins.
SiteBackend collects testimonials from your customers and shows the ones you approve on your website. You paste two embed codes: one for the form customers fill in, one for the widget that shows approved testimonials. There's nothing to install and no code to write.
Create an account and a site
Sign up and click Add site (the + next to Sites in the sidebar). A site is one website, for example example.com.
Add the collect form to your site
Open your site's Testimonials tab, then Collect. Choose what to ask for (a star rating, a photo, their role and company), check the live preview, and copy the embed code:
<div data-sitebackend-widget="c_YOUR_COLLECT_ID"></div>
<script src="https://sitebackend.com/widget.js" async></script>Paste it into the page where customers should leave a testimonial, or send them a link to that page.
Approve a testimonial
Leave a test testimonial through the form. It lands in Testimonials → Inbox as Pending, and owners and admins get an email about it. Click Approve.
To skip this step for good ones, set Auto-approve on the Collect page so 4★ and 5★ testimonials go live on their own.
Show approved testimonials
Go to Testimonials → Widgets, click New widget and pick a layout: wall, carousel, single highlight or rating badge. Copy its embed code into the page where the testimonials should appear:
<div data-sitebackend-widget="w_YOUR_WIDGET_ID"></div>
<script src="https://sitebackend.com/widget.js" async></script>If the page already has the collect form, you only need the div: the script is needed once per page.
Next steps
- Choose which testimonials each widget shows, and style it, in testimonial widgets.
- Set up Next.js, Nuxt, Astro, WordPress or Webflow with the testimonial guides.
- See what the Free plan includes in plans and limits.